Forbes -
12 Jun 2015 21:38
We are, without a doubt, the most highly trained consumers in the history of the world. Sure, people have been buying and selling for centuries, but how many cultures before us had it down to such a science? Stores line up candy at eye level, drop subtle lighting hints on new shoes and jewelry, give us every reason to buy now, not later, whatever the category or need. Courses on retail are taught in our colleges, while companies spend millions mocking up shopping aisles in order to test out new ...
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